Founder Guidance

Build a sustainable approach to founder guidance that protects your focus and well-being.

Advice For Founders
Advice From Experts
Advice From Founders
Cameron Hardesty, a brown-haired woman wearing a blue shirt, poses with a smile.
Founder Guidance

Poppy Flowers founder says following your passion takes time to bloom

Cameron Hardesty worked a full-time job and volunteered with the White House florist before starting her wedding florals company.

Dan Latu
Headshot of David Bridges, a light-skinned man with side-parted short salt-and-pepper hair and a short bears wearing a white button-down shirt and blue blazer.
Founder Guidance

Wellcom CEO on the difference between founding a company and running a business

David Bridges thinks a ‘very personal’ touch is the key to running a successful business. He says he learned from his dad’s mistakes.

Dan Latu
Photo of comedians, including Noah Obstfeld, sitting on stage at a Pitch Roast Live event.
Founder Guidance

This comedian thinks he can help founders pitch their startup—by roasting them publicly

Noah Obstfeld created Pitch Roast Live to combine his business background and comedy career. Now he’s telling founders to “take a plunge in the ice-cold water.”

Dan Latu
Headshot of Jamie Siminoff, a light-skinned man with short wavy blonde hair sitting sideways on a couch smiling into the camera.
Founder Guidance

Ring founder Jamie Siminoff on selling to Amazon—and staying on

Jamie Siminoff sold Ring to Amazon for a reported $1 billion in 2018. He talks about what founders should know about continuing to work at an acquiring company and the perks of building inside a corporation.

Jamila Huxtable
Headshot of Eva Longoria, a light-medium skinned woman with long wavy brown hair parted in the middle wearing a beige pantsuit seen at a three quarter view smiling gently at the camera.
Founder Guidance

Eva Longoria’s advice to entrepreneurs: ‘You’re not alone’

Eva Longoria sees producing and directing as a form of entrepreneurship: Every project requires building a team, managing resources, and making decisions without a roadmap. Now, she’s sharing what she’s learned with other business owners.

Jamila Huxtable
Headshot of Lauren Bucquet, a light-skinned woman with freckles and dark slightly wavy shoulder-length hair with long bangs, wearing chunky silver jewelry and a black sleeveless sweater over a white t-shirt.
Founder Guidance

Entrepreneur by design: How this founder continued her career on her own terms

After a decade at rag & bone, Lauren Bucquet left the fashion establishment to launch Labucq, her own footwear brand. She shares what she had to learn when she went from designing within an institution to making every decision herself.

Jamila Huxtable
Photo collage showing Pete Malinowski piloting a boat with a sign on it reading "Billion Oyster Project" through New York Harbor, on a simple geometric wave-inspired blue background.
Founder Guidance

How this founder turned his environmental passion into a thriving nonprofit

What it takes to start a nonprofit, according to the founder determined to bring 1 billion oysters back to New York Harbor

Ava Manson

Founder Brew is our twice-weekly newsletter covering how great ideas and entrepreneurial spirit grow into real businesses. We examine what it takes to build, the tradeoffs founders face, and what keeps them going.

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